Gemtech Suppressors is an established brand in the firearms industry known for precision-engineered sound suppressors. They needed help refining their brandmark and creating a more cohesive visual identity.
The work included updating the logotype, solidifying the color palette, and developing a richer, more consistent set of brand assets to unify the brand across platforms and packaging. The project also explored new product advertising layouts and resulted in a complete website refresh.
Art Direction and Design done for Velvet Hammer Branding